Brian Tracy (born January 5, 1944) is a Canadian-American motivational speaker and self-development author.
He is the chairman and CEO of Brian Tracy International.
Who is Brian Tracy?

Brian Tracy is a Canadian-American author, speaker, and business consultant. He has written more than eighty books that have been translated into dozens of languages.
His best-known titles include “Eat That Frog!” and “The Psychology of Achievement.” He has also written “Earn What You’re Really Worth” and “No Excuses! The Power of Self-Discipline.”
Tracy has addressed more than five million people across dozens of countries. He has consulted for over 1,000 companies on leadership, sales, and personal development.
Early Life of Brian Tracy
Brian Tracy was born on January 5, 1944, in Charlottetown, Prince Edward Island, Canada. He grew up in a family with little money.
His father struggled to hold steady work. As a result, Tracy and his brothers often wore secondhand clothes during childhood.
Despite the hardship, Tracy developed an early curiosity about success. He wanted to understand why some families lived comfortably while his did not.
He did not complete a college degree as a young adult. Instead, he left school and took on jobs in sawmills, factories, and construction.
Brian Tracy Age
Brian Tracy is 82 years old as of June 15, 2026, born on January 5, 1944. His zodiac sign is Capricorn.
He remains active as chairman and CEO of his company. To this day, he continues writing and speaking on personal development.
Brian Tracy Ethnicity and Nationality
Brian Tracy holds both Canadian and American nationality. He was born in Charlottetown, Prince Edward Island, Canada.
He later settled in the United States, where he built his business career. Tracy now lives and works from California, where his company is based.
Brian Tracy Education
Brian Tracy did not finish a traditional college degree. After leaving school, he worked various labor jobs, including in sawmills and on construction sites.
He later traveled and worked across many countries. During this period, he worked aboard a tramp steamer and visited more than 80 countries over roughly eight years.
His education came largely through this travel and through self-directed study. Tracy has described himself as an avid reader in economics, psychology, and history.
He attended courses connected to the University of Alberta later in his career. This is sometimes cited as part of his educational background.
Brian Tracy Career

Early Career
After his years of travel, Brian Tracy returned to North America. He built a career in sales and marketing during the 1970s.
He later worked in investments, real estate development, and management consulting. Before founding his own company, he served as chief operating officer of a development firm with $265 million in assets and $75 million in annual sales.
During this period, he became influenced by personal development pioneers such as Jim Rohn. Their ideas about discipline and personal responsibility shaped Tracy’s later teaching style.
Founding Brian Tracy International
In 1984, Tracy founded Brian Tracy International in Vancouver, British Columbia. The company offers training on leadership, sales, goal setting, and success psychology.
The business is now headquartered in Bankers Hill, San Diego, California. Through it, Tracy has consulted for more than 1,000 companies worldwide.
In 2003, Tracy ran in the California gubernatorial recall election as an independent candidate. He received 729 votes among 135 candidates on the ballot.
Current Ventures
Tracy continues to write books and produce training programs. He has created more than 300 audio and video learning programs, including “The Psychology of Achievement.”
He also launched Brian Tracy University, an online education platform. Through this site, he offers courses on sales, leadership, and personal effectiveness.
In addition to his publishing work, Tracy hosts “The Brian Tracy Show,” a podcast featuring conversations with entrepreneurs. He continues speaking at corporate events and seminars into 2026.
Brian Tracy Companies and Investments
Brian serves as chairman and CEO of Brian Tracy International. The company specializes in training and development programs for individuals and organizations.
He also founded Brian Tracy University as an extension of his training business. This platform delivers online courses based on his books and seminars.
Before starting his own ventures, Tracy held leadership roles in real estate development and management consulting. These early business experiences shaped his later training programs.
Brian Tracy Business Achievements
Tracy has written more than 70 books that have sold widely around the world. His book “Eat That Frog!” remains one of his most recognized works.
He has delivered thousands of seminars across more than 70 countries. Each year, he speaks to more than 250,000 people through keynotes and training sessions.
His client list includes major corporations across the US and Canada. He has consulted for organizations such as IBM and Deloitte Touche.
Brian Tracy Awards and Recognition
Tracy received the 2011 Lifetime Achievement Award from the National Academy of Best-Selling Authors. This award recognized his decades of work as an author and speaker.
He has also been recognized as a top leader on the Forbes Coaches Council. This distinction reflects his influence in the coaching and consulting industry.
His books continue to receive recognition through bestseller lists. “Eat That Frog!” has remained a long-running bestseller since its 2001 release.
Brian Tracy [Wife]

Brian Tracy has been married to Barbara Tracy since 1979. Their marriage has lasted for more than four decades.
The couple has four children together. Two of their children are named Michael and David.
Tracy and his wife reside in California, where his company is based. He has spoken about his family life as part of his personal development teachings.
Brian Tracy Net Worth

Brian Tracy’s estimated net worth is $15 million as of 2026. His wealth comes from book sales, speaking fees, and his company, Brian Tracy International.
His books have sold millions of copies worldwide. Plus, his audio and video programs continue to generate revenue through online sales.
Tracy also earns income through corporate consulting and training contracts. He has consulted for more than 1,000 companies throughout his career.
His real estate holdings in California and Canada add to his overall wealth. These properties, along with his ongoing business ventures, support his financial standing.
Brian Tracy Social Media
He maintains an active presence on Facebook under the page Brian Tracy. The page shares his thoughts on success, motivation, and goal setting.
His company also maintains a presence on LinkedIn under Brian Tracy International. This page features posts on leadership and time management.
Tracy’s official website, briantracy.com, hosts his blog, podcast, and course offerings. The site also provides information about booking him for speaking engagements.
Frequently Asked Questions
What companies does Brian Tracy own?
He is chairman and CEO of Brian Tracy International, which he founded in 1984. He also launched Brian Tracy University as an online training platform.
How old is Brian Tracy?
He is 82 years old as of June 2026, born on January 5, 1944.
What is Brian Tracy’s net worth?
His estimated net worth is $15 million as of 2026.
Where did Brian Tracy study?
Tracy did not complete a traditional college degree and instead built his education through travel and self-study. He later took courses connected to the University of Alberta.
Who is Brian Tracy married to?
He has been married to Barbara Tracy since 1979.
How did Brian Tracy become successful?
He built his success through decades in sales, real estate, and consulting before founding Brian Tracy International in 1984. His books, including “Eat That Frog!”, helped establish him as a leading voice in self-development.
The Bottom Line
He founded Brian Tracy International in 1984 and built it into a global training company based in San Diego. His book “Eat That Frog!”, released in 2001, became one of his most recognized works.
He grew up in a financially struggling family in Charlottetown, Prince Edward Island. Tracy left school early and spent years traveling and working across more than 80 countries before entering business.
He continues writing, speaking, and hosting “The Brian Tracy Show” podcast. Tracy remains active in personal development training as of 2026.
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