Alex Hormozi (born August 18, 1988) is a first-generation Iranian-American entrepreneur, investor, author, and philanthropist.
He co-founded Acquisition.com, a private equity firm managing a portfolio that generates over $200 million annually.
His 2025 book launch set a Guinness World Record for the fastest-selling non-fiction in a single day.
Who is Alex Hormozi?
Alex Hormozi is a serial entrepreneur and investor known for building and exiting seven companies. He built his reputation without relying on outside capital, growing businesses through sales, marketing, and operational systems.
His primary venture is Acquisition.com, which he co-founded with his wife, Leila Hormozi, in 2020. The firm partners with profitable, founder-owned businesses to help them scale.
He also hosts the podcast The Game w/ Alex Hormozi, sharing insights on customer acquisition, profitability, and retention.
Hormozi founded the Hormozi Foundation, a nonprofit dedicated to expanding educational access for underserved communities across the United States.
By age 32, he crossed $100 million in personal net worth through business exits and investment growth.
Early Life of Alex Hormozi
Alex Hormozi was born on August 18, 1988, in Towson, Maryland. His parents were Iranian-Jewish immigrants who moved to the United States seeking better opportunities.
His father became a doctor after fleeing Iran. Hormozi has shared publicly that his father hoped he would follow the same path into medicine.
Instead, Hormozi chose a very different direction.
Growing up in Maryland, he developed an early interest in fitness and competitive sports. He played basketball and soccer throughout his school years.
Alex Hormozi Age
Alex Hormozi is 37 years old as of 2026, born on August 18, 1988, in Towson, Maryland. His zodiac sign is Leo.
In August 2025, Hormozi launched his third book and broke the Guinness World Record for fastest-selling non-fiction in a single day.
Alex Hormozi Ethnicity and Nationality
Hormozi holds American nationality as a first-generation Iranian-American, born in Towson, Maryland.
His ethnic background is Iranian-Jewish, reflecting the heritage of his parents who immigrated from Iran.
His upbringing in an immigrant household shaped his work ethic and his drive toward self-improvement and professional excellence.
Alex Hormozi Height and Weight
Alex Hormozi stands at 6 feet 1 inch (185 cm) tall. He maintains a weight of approximately 95 kg (210 lbs) through consistent strength and fitness training.
Fitness is a core part of his daily lifestyle, and he regularly shares workout content across his social media platforms.
Alex Hormozi Education
Hormozi attended the Gilman School in Baltimore, Maryland, from 2004 to 2008. Gilman is one of Maryland’s most selective private college-preparatory schools.
After high school, he enrolled at Vanderbilt University in Nashville, Tennessee.
At Vanderbilt, Hormozi graduated magna cum laude in just three years. He earned a Bachelor of Science in Human and Organizational Development, with a concentration in Corporate Strategy.
After graduating in 2011, Hormozi briefly worked in management consulting. That experience confirmed that a traditional corporate path was not the right fit for him.
Alex Hormozi Career
Career Start
In 2013, Hormozi left management consulting to open his first gym, United Fitness, in Huntington Beach, California. Within three years, he scaled the operation to six gym locations.
After selling those six locations, he spent two years turning around over 32 struggling brick-and-mortar businesses. He applied the same profitability model that had worked at his own gyms.
That hands-on turnaround experience gave him a proven, repeatable system he could package and share with others.
Gym Launch and the Licensing Model
Hormozi packaged his turnaround process into a licensing business and launched Gym Launch, a company designed to help gym owners grow their revenue and fill their facilities. The licensing model scaled to over 4,000 locations across 13 countries.
Gym Launch reportedly generated $17 million in profit in its first year under the licensing model.
In 2018, Hormozi also launched Prestige Labs, a supplement company built to help gym partners diversify their revenue. The following year, he founded A.L.A.N., a software platform for customer acquisition in brick-and-mortar businesses.
Together, these ventures generated over $120 million in cumulative sales without taking on outside capital.
Acquisition.com and the Book Series
In 2020, Hormozi founded Acquisition.com, transitioning from operator to full-scale investor. The firm grew to oversee 16+ companies generating more than $200 million in annual revenue.
In 2021, he sold a 66% stake in Gym Launch to American Pacific Group for $46.2 million in cash.
He published his first book, $100M Offers: How to Make Offers So Good People Feel Stupid Saying No, in 2021 and it became an Amazon bestseller. The book sold over one million copies worldwide.
In 2023, Hormozi followed up with $100M Leads, expanding his educational content for entrepreneurs. He also co-invested in Skool.com, a community platform for digital entrepreneurs, in 2024.
Recent Work
On August 16, 2025, Hormozi hosted a 10-hour YouTube livestream to launch his third book, $100M Money Models. The event sold 2.9 million copies in a single day.
That launch set the Guinness World Record for the fastest-selling non-fiction book in history.
Since then, Hormozi continues to build Acquisition.com while distributing free business education content across YouTube, Instagram, and his podcast.
Alex Hormozi Net Worth
Alex Hormozi’s estimated net worth is $200 million as of 2026. His wealth stems from the 2021 Gym Launch exit, equity stakes in Acquisition.com, and diversified investment holdings.
Before the 2021 sale, he and Leila took $42 million in distributions from Gym Launch. The actual sale of a 66% stake then added $31 million in cash.
Hormozi has noted publicly that his liquid, accessible net worth sits closer to $95 million.
He holds the remainder in illiquid private equity positions, primarily in Acquisition.com and other portfolio companies.
Alex Hormozi Wife
Alex Hormozi married Leila Hormozi in May 2017, after meeting her through a dating app while both worked in California’s fitness industry.
They dated for approximately nine months before tying the knot in a private wedding ceremony. Leila now serves as CEO of Acquisition.com.
Together, they built Gym Launch from a turnaround concept into a licensing brand spanning 4,000+ gym locations worldwide.
Their business partnership extends across every major venture under the Acquisition.com umbrella. Alex frequently credits Leila as central to their shared success.
Alex Hormozi Social Media
Alex Hormozi is active on Instagram as @hormozi. His posts cover business strategy, short-form video content, and entrepreneurship insights.
His YouTube channel, @AlexHormozi, features long-form business advice, founder interviews, and fitness content.
He also posts on X (formerly Twitter) as @AlexHormozi, sharing insights on business growth, scaling, and personal development.
Frequently Asked Questions
What is Alex Hormozi’s net worth?
Alex Hormozi’s estimated net worth is $200 million as of 2026. His wealth comes primarily from Acquisition.com and the 2021 sale of Gym Launch.
How old is Alex Hormozi?
Alex Hormozi is 37 years old as of June 20, 2026, born on August 18, 1988.
Who is Alex Hormozi married to?
Alex Hormozi is married to Leila Hormozi, co-founder of Gym Launch and CEO of Acquisition.com. They wed in May 2017.
What is Alex Hormozi’s height?
Alex Hormozi stands at 6 feet 1 inch (185 cm) tall.
What books has Alex Hormozi written?
Hormozi has authored three books: $100M Offers (2021), $100M Leads (2023), and $100M Money Models (2025). His 2025 launch broke the Guinness World Record for fastest non-fiction sales in a single day.
Where was Alex Hormozi born?
Alex Hormozi was born in Towson, Maryland, United States, on August 18, 1988.
The Bottom Line
Alex Hormozi launched $100M Money Models on August 16, 2025, selling 2.9 million copies in one day. That single event set a Guinness World Record and marked the payoff of four years of free content creation across YouTube and Instagram.
His parents, Iranian-Jewish immigrants who fled Iran, raised him in Towson, Maryland, with a strong focus on education and discipline. That foundation led him to Vanderbilt University and, later, to opening his first gym in 2013.
Today, Acquisition.com oversees 16+ businesses generating over $200 million in annual revenue, with Hormozi and Leila continuing to grow the portfolio.
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