Anastasia Sergeyevna Radzinskaya, known online as Like Nastya, was born on January 27, 2014, in Krasnodar Krai, Russia. She is a Russian-American YouTuber and social media personality.
Her channels rank among the most-subscribed on the platform worldwide.
Who is Like Nastya?
Like Nastya is the stage name of Anastasia Sergeyevna Radzinskaya, a Russian-American content creator. Her videos cover children’s songs, educational entertainment, toy unboxing, vlogging, and roleplay.
Her content reaches a global audience. Producers dub her main channel into English, German, Arabic, Bangla, French, Portuguese, Hindi, Turkish, Spanish, Korean, Vietnamese, and Indonesian.
That multilingual reach set her apart from most children’s creators. In 2019, Forbes ranked her as the third highest-paid YouTuber in the world, with an estimated annual income of $18 million.
Her parents, Sergey and Anna Radzinskaya, run her channels alongside her. She also has a younger sister, Stacy, who appears in several of her videos.
Early Life of Like Nastya
Radzinskaya was born in Krasnodar Krai, in southern Russia. Doctors diagnosed her with cerebral palsy at birth, and her family feared she would not be able to speak.
That early diagnosis later proved incorrect. Before starting the YouTube channel, her mother Anna ran a bridal salon in Krasnodar, and her father Sergey owned a construction company.
In 2015, the couple sold both businesses. The following January, they launched the Like Nastya channel, and it grew quickly.
The family relocated to Miami, Florida, in 2018 to support the channel’s expansion. Nastya now lives there with her parents and her younger sister, Stacy.
Like Nastya Age
Like Nastya is 12 years old as of 2026, born on January 27, 2014. Her zodiac sign is Aquarius.
She turned 12 in January 2026, midway through her tenth year of running the channel. That timeline places her among the longest-running child creators still active on YouTube today.
Like Nastya Ethnicity and Nationality
Like Nastya holds Russian-American nationality. She was born a Russian citizen and later gained ties to the United States after her family settled in Florida.
Her ethnic background is Russian. The family speaks Russian at home, and several of her early videos were filmed in Krasnodar before the move to Miami.
Like Nastya Height and Weight
Like Nastya’s exact height and weight have not been officially confirmed by her family. Based on her age and recent appearances, some estimates place her at roughly 4 feet 5 inches, or about 135 centimeters.
Her precise weight is not publicly confirmed. As a child performer, detailed body measurements are not something her family has released, and reputable sources avoid speculating on them.
Like Nastya Education
Like Nastya attends school in Miami, Florida, where her family has lived since 2018. Specific details about her school and coursework remain private for her security.
Her parents have said filming is scheduled around her studies. That approach keeps education, rest, and ordinary childhood activities part of her routine alongside content creation.
Like Nastya Career
Anastasia first appeared on camera in 2016, when her father began filming her playing with toys at home. The family originally shared the clips to update relatives, not to build an audience.
Beginnings on YouTube
The Like Nastya channel launched in January 2016. Early uploads showed simple, everyday moments, including toy play and songs.
Growth followed quickly. Within a few years, the channel had expanded into multiple spinoffs, including Like Nastya Show, Like Nastya Vlog, and versions dubbed for Spanish, Portuguese, and Vietnamese-speaking audiences.
Her parents signed with the multi-channel network Yoola to manage production and international distribution. That partnership helped scale the dubbing operation across a dozen languages.
Global Growth and Recognition
By 2019, Forbes had named Radzinskaya one of the world’s fastest-growing creators. The magazine credited her videos in seven languages for driving that growth, and it ranked her third among the highest-paid YouTubers that year.
In December 2021, Variety reported that Like Nastya would increase her video output on Facebook through a partnership with Jellysmack. The deal aimed to expand her audience beyond YouTube alone.
Her main channel has continued climbing the platform’s rankings since then. As of 2024, it sat among the ten most-subscribed YouTube channels in the world, according to reporting by the Times of India.
Recent Projects
In 2024, Nastya appeared as herself in an episode of The Tiny Chef Show, titled “Ice Cream.” The guest spot marked one of her few credited appearances outside her own channels.
Her main channel had grown to roughly 132 million subscribers by May 2026, with combined subscribers across all her channels reaching more than 200 million. Total views across every channel exceed 975 billion.
In 2026, she also began moving into live performance, announcing concert dates in cities including Los Angeles as part of an expanding entertainment brand built around her channels.
Like Nastya Career Stats and Records
Her main YouTube channel, Like Nastya, has drawn more than 132 million subscribers and over 121 billion views. Combined across every channel, including Like Nastya Show, Like Nastya ESP, Like Nastya Vlog, Like Nastya AE, Like Nastya PRT, and Like Nastya VNM, her total audience exceeds 200 million subscribers.
That scale places her among the most-watched children’s channels on the platform. Her main channel alone ranks in YouTube’s global top ten for total subscribers.
Like Nastya Awards and Championships
YouTube has awarded her channel multiple Creator Awards as it crossed subscriber milestones, including the 1 million, 10 million, 50 million, and 100 million tiers. The main channel also reached the 100 million subscriber Diamond milestone.
Forbes listed her among the highest-paid YouTubers in both 2019 and later years. That recognition came specifically for her earnings and audience growth across languages.
Like Nastya Endorsements and Sponsorships
Like Nastya’s channels regularly feature toy and children’s product partnerships. Reported collaborations in the 2025 to 2026 period include LEGO, Mattel’s Barbie brand, Duolingo Kids, Cra-Z-Art, and Fisher-Price.
These campaigns typically run across dedicated YouTube videos, TikTok clips, and Instagram posts. Merchandise lines carrying her name, including toys sold through major retailers, add another income stream beyond video advertising.
Like Nastya Relationship
Like Nastya is a child and is not in a relationship. She lives with her parents and younger sister in Miami, focusing on her studies and her channel.
Her parents have kept her personal life mostly out of the spotlight outside of family-oriented videos. Her routine centers on school, filming, and time with her family.
Like Nastya Net Worth
Like Nastya’s estimated net worth is $30 million as of 2026. Her income comes mainly from YouTube advertising revenue, brand sponsorships, merchandise sales, and international licensing deals tied to her channels.
Her early earnings were already substantial. Forbes estimated her annual income at $18 million back in 2019, when she ranked third among the world’s highest-paid YouTubers.
Like Nastya Social Media
Like Nastya is active across several major platforms under her family’s management. Her mother, Anna Radzinskaya, oversees much of the day-to-day content strategy.
On Instagram, she posts as @likenastya. The account shares behind-the-scenes photos, song announcements, and family updates.
Her main channel is available on YouTube, where new videos post regularly in multiple dubbed versions. She also posts short-form videos on TikTok, including dance clips and family moments.
Her family also runs a public Facebook page for the brand, sharing updates alongside her other channels.
The Bottom Line
Like Nastya built one of the largest children’s channels in YouTube history from a single 2016 video of toy play. By 2019, Forbes had already ranked her among the world’s highest-paid YouTubers.
She grew up on camera after an early cerebral palsy diagnosis that later proved incorrect. Her family moved from Krasnodar to Miami in 2018 to support the channel while keeping her schooling and daily routine intact.
Her main channel now counts more than 132 million subscribers, with new merchandise and licensing deals expanding the brand further in 2026. She continues releasing videos across a dozen languages for audiences around the world.
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